A Few Facts

This is just a sampling...

• In 2006, a judge found that to keep smokers addicted, Big Tobacco manipulated nicotine levels. But too much nicotine can make you sick.
• The tobacco industry increased its spending on advertisements and promotions by $2.7 billion between 2002 and 2003.
• Cigarette companies advertised "light" cigarettes as less harmful to the smoker, although they can deliver the same levels of tar and nicotine.
• Tobacco companies actually went to court to fight for the right to keep tobacco advertising near high schools. They won. Congrats, Big Tobacco!
• In 1995, a major tobacco company decided to boost cigarette sales by targeting homeless people. They called their plan "Project SCUM: Sub Culture Urban Marketing."
• As late as 1999, tobacco companies placed in-store advertising signage at a child’s eye level.
• 5,000,000 people around the world died from tobacco products last year.

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